‘Blue Oceans’ are a must and an almost sure shot way to success because when companies have to compete in a red ocean market space, the competition is cut throat and fierce. By the end of the course you will be able to: Know Who developed the Blue Ocean Strategy, Understand What is a Business Universe, Differentiate between Blue Ocean and Red Ocean, Describe Ways to Create Blue Oceans, Understand Key Terms Related to Blue Ocean Strategy, Learn the Steps to Create a Blue Ocean Strategy, List the Blue Ocean Strategy Tools, Learn What is Meant by Value Innovation, Explain What is Tipping Point Leadership, Explain the concepts of ERRC Grid, Explain the Use of the Buyer Utility Map, Explain Steps for Strategy Reorientation & Execution and Describe How to Choose Right Strategic Approach.
Course Content
Course Modules
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03:52
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Explain Who developed the Blue Ocean Strategy
01:51 -
Explain What is a Business Universe
02:08 -
Differentiate between Blue Ocean and Red Ocean
01:55 -
Describe the Importance of Blue Ocean Markets
01:30 -
Explain Key Terms Related to Blue Ocean Strategy
01:54 -
Describe Ways to Create Blue Oceans
00:51 -
Explain Steps to Create a Blue Ocean Strategy
11:20 -
List the Blue Ocean Strategy Tools
00:47 -
Explain What is Meant by Value Innovation
00:00 -
Explain What is Tipping Point Leadership
02:24 -
Explain What is the ERRC Grid
06:03 -
Explain the Use of the Buyer Utility Map
21:37 -
Explain Steps for Strategy Reorientation & Execution
02:44 -
Describe How to Choose Right Strategic Approach
01:58 -
List the Core Values to Drive Innovation
01:37